So you’ve heard you should get a CRM but you’re not really convinced you need one. Here are 6 reasons you should invest in a CRM now.
You Have Information Scattered Everywhere
Do you feel like you’re swimming in information and can’t keep track of it? The primary functionality of a CRM is its ability to store new and existing prospects in a single database. Contacts that are currently in emails, spreadsheets, business cards, sticky notes and mobile devices will be organized into one system that gives you a big picture. By being organized and storing things in a central location you’ll bring all the pieces together. The key to your succes is organization.
Our CRM gives you the ability to store all your info in one place.
You Can Never Find the Information You are Looking For
Even if you are great at recording everything in spreadsheets, notes in your calendar, that information isn’t searchable and useless when you’re trying to find it.
With our CRM all entered information is searchable, including email history, where they are in the sales process, what city they live in, what franchise they are interested in and more. You save yourself time and headaches digging out the information you need, it’s right there when you need it.
You’re Losing Sales because Leads are Falling through the Cracks
Trying to remember all the little details of who, what, where, when, and why can drive you crazy. Sure, you might be able to keep up with 10, or 20 or even 50 clients without a formalized system but there comes a point when you just can’t track them all and their associated tasks and events.
With our automatic calendar scheduler, the second you make that first phone call, the next appointment to call them is automatically scheduled into your CRM.
You’re Failing to Follow Up
Everyone in sales knows that the fortune is in the follow up. If you’re struggling with your follow-ups, this is another indication you are ready to invest in a CRM.
When you move a lead through the sales process and a next contact date is not entered into our CRM, they are marked red. By checking your CRM calendar daily, you can ensure your leads are getting the attention they deserve.
You’re Missing Appointments and Not Following through on Tasks
If you have a sales process that takes over a month, you won’t remember where each prospect is in the cycle, and what happened in the last call. If you’ve ever wanted to look back and see everything on a particular contact and the stream of communication between you and them then you need a CRM.
Every time you make a call, send an email, or contact that customer or prospect your CRM is updated with the current status. You will be able to see exactly where each client is in the sales process and check your lead notes for important information.
You Have No Idea What your Return on Investment Is
Are you buying leads? The ROI metric is critical to your business. Lead generation is an investment, and similar to paid media, purchased leads are designed to stabilize your bottom line and fill in gaps where your own programs are weak. But if you’re buying bad leads, you aren’t going to see any return on investment (ROI), and you certainly aren’t going to do anything for your bottom line.
Let our CRM analyze your ROI for you!
To learn more about IFPG’s Franchise Sales CRM click here: http://www.franchisesalescrm.com/ or call Daniel Claps 1-888-977-4374 x108
